You built the business.
We'll help you grow it — without giving any of it away.

We Invest In You is a Minneapolis–St. Paul nonprofit that gives entrepreneurs two things banks and investors rarely offer together: affordable capital and hands-on coaching. No equity. No pressure to raise more than you actually need.

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Tell Us About Your Business See How It Works

The Problem We Started With

We Invest In You exists because we know what it feels like to need capital — often quickly — and have nowhere reasonably priced to get it. Our founder spent his twenties borrowing from individuals at high rates because the bank said he didn't have "enough meat on his bones" yet. He built a career anyway. But it took longer, and cost more, than it should have.

We started this nonprofit so the next entrepreneur doesn't have to lose time, equity, or sleep just to get a fair shot.

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What We Actually Do

We provide two things, together, on purpose:

Affordable Loans

4% interest, interest-only for the first three years, with payoff after three. Smaller amounts are just as welcome — we size the loan to what your business needs, not what we're able to lend. Because if there's one thing we want every entrepreneur to hear from us, it's this: don't raise more than you need, and don't give up control to get it.

Required Coaching

Mentorship from people who've actually built businesses. Every loan comes with a coach or two — an entrepreneurial business leader matched to your situation. Coaching isn't optional and it isn't a formality. It's the part of this program that makes the capital work harder.

We never take a percentage of your company. 
Not now, not if you scale, not ever.

Learn More
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LOANS UP TO

$100,000

No over-raising capital.

LOW-Interest LENDING

4% Interest

Interest only for 3 years,
then full repayment.

BUIldING TOGETHER

Coaching

From entrepreneurial business leaders.

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Who We Help

We work with entrepreneurs across the greater Minneapolis–St. Paul metro who are already running a real business — not a startup, not a pitch deck, a business with revenue coming in for at least a year. Think: service businesses, trades, small manufacturers, marketers, retailers, and other businesses who are the backbone of their neighborhood.

If your business has real revenue and real potential, that's exactly who we built this for.

Tell Us About Your Business
Tell Us About Your Business
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How We’re Different

We're built for Main Street, not Wall Street.

  • We don't take equity.

  • We won't let you over-raise. 

  • Coaching is required, not optional. 

  • We stay flexible when things get hard. 

"A traditional lender would likely have turned me down. We Invest In You listened — and gave me exactly what I needed, along with mentoring I couldn't have bought."

Michele Zoromski

Founder & CEO, M.ZORO

Read More Real Stories
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Have a business and an idea for what's next?

Let's Talk.

Reaching out doesn't commit you to anything — it starts a conversation. Tell us a little about your business, and our team will follow up personally to talk through the details.

Get In Touch
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